Our Mission… Your Success!
U.S. Learning is dedicated to assisting our clients in keeping their people skills at an advanced level in order to grow their enterprises. We do this through the teaching of skills that will result in the formation of strong business relationships. We believe that human resource development should not be an event, but an ongoing process with clear objectives and applications crafted to help our clients turn visions into reality.
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About U.S. Learning
U.S. Learning is committed to the enrichment of our clients, our alliance partners and our colleagues through assurance of the highest quality learning experiences possible. Our efforts reflect a combination of advanced technologies, social responsibility and superior ethical conduct.

Meet Our Experts

Don Hutson, CSP, CPAE
Don Hutson’s careers in speaking, management and sales have brought him many honors. He successfully worked his way through the University of Memphis, graduating with a degree in Sales. After becoming the #1 salesperson in a national training organization, he established his own training firm and was soon in demand as a professional speaker.

George H. Lucas, Ph.D.
For over 25 years George Lucas has been a resource to organizations as a speaker, trainer, consultant, and field coach. His primary areas of expertise include business-to-business negotiation skills, sales, business development, marketing strategy, and leadership skills. Lucas has conducted these initiatives across North America, Asia Pacific, Europe, Latin America, and Africa.

Mark Sanborn, CSP, CPAE
Mark Sanborn, is president of Sanborn & Associates, Inc., an idea studio dedicated to developing leaders in business and in life. Mark is an international bestselling author and noted expert on leadership, team building, customer service and change.

Jim Pancero, CSP, CPAE
Jim Pancero is widely known as America’s premier sales management trainer. His strategies for organizational growth through improved sales person performance have gained proven results in multiple industries. You will learn his tactical approach to managing sales people to take your team to the next level.
INDIVIDUAL ONE-YEAR SUBSCRIPTION: $179/per person, per program.
SELL VALUE, NOT PRICE!
MASTERING NEGOTIATION STRATEGIES
LEADING & MANAGING FOR PERFORMANCE AND PROSPERITY
MANAGING & COACHING THE SALES TEAM
Frequently Asked Questions
See What Our Customers Are Saying
‘Tailored to busy people, the functionality of the technology created a superb encounter.’
Never stop learning! Engaging in the Sell Value Not Price program was an amazing experience with course content that was concise and to the point – bursting with nuggets of useful information. Tailored to busy people, the functionality of the technology created a superb encounter. Thank you Don Hutson – I learned a lot!
‘For the seasoned professional, he will ignite the passion to become better.’
Don Hutson’s SELL VALUE NOT PRICE! program adds so much value to a sales person. For people just beginning in sales, he provides a solid foundation for success, and for the seasoned professional, he will ignite the passion to become better.
‘I highly recommend that everyone who is serious about their sales career sign up for it today.’
I have been a professional salesman for more than 20 years and I am always eager to learn more and sharpen my sales skills. Your ‘Sell Value, Not Price’ program is one of the best courses of study I have had the privilege to take. It covers the critical skills necessary to succeed in sales today and I highly recommend that everyone who is serious about their sales career sign up for it today!
‘Our office enjoys discussing what we’ve learned and been refreshed on.’
I wanted to let you know that I am very impressed with the US Learning Online Sales Training. Our new Sales Manager will be starting next week and I believe it will be a key to her success in sales. The manner in which he presents each topic is fantastic. Our office enjoys discussing what we’ve learned and been refreshed on.
‘I am equipped and ready for a successful career in sales!’
Being new to the Sales Market honestly freaked me out! I never wanted to be labeled a ‘sales person’. But after completing Don Hutson’s Cyber Learning program, my mindset has changed tremendously. I’ve learned practical ways of becoming more relational rather than pushy. I now feel, most definitely, that I am equipped and ready for a successful career in sales!
‘You really showed not just what to do, but how to do it.’
Don, many veteran salespeople from all over the world told me you were the best sales trainer/speaker that they have ever seen. I have to agree. Masterful. Truly masterful and inspiring. Your finish and the answers to the questions were the strongest I have seen. You really showed not just what to do, but how to do it. And you clearly demonstrated that you practice what you teach.
‘Your kickoff speech at our annual sales meeting set the stage for our best meeting ever.’
Your kickoff speech at our annual sales meeting set the stage for our best meeting ever. Your dynamic program on selling value coupled with your superb job of tailoring the content to Gulfstream’s needs was perfect! I recommend you to anyone in need of an extraordinary sales meeting experience.
‘Working with Don, George, and the entire US Learning Team has been a real pleasure. The team is so talented.’
Working with Don, George, and the entire US Learning Team has been a real pleasure. The team is so talented that after working with our sales leadership team and having such positive impact, we brought Don and George in to help with even greater initiatives. Our recent partnership involves elevating our service levels and making our organization an even greater ‘customer centric’ company. Our entire organization and our culture are being positively impacted as a result.
‘George Lucas’ energy and enthusiasm is second to none. He is motivating as well as educational.’
George Lucas’ energy and enthusiasm is second to none. He is motivating as well as educational. George tied in the real life ‘Rust-Oleum’ experiences into his presentation. A memorable presentation!
‘Dr. Lucas’ professionalism, preparation and execution of his message to the audience is second to none.’
Dr. Lucas has shown me that during these challenging times for our industry, he sees the big picture on what needs to be done to move our industries forward. His professionalism, preparation and execution of his message to the audience is second to none. It has been a true pleasure working with him, but more importantly, that relationship has had real benefit for my affiliates.
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